23. June 2023 Emre Bicer

Peak Performance trade fair stand at the ISPO in Munich

Peak Performance’s trade fair stand was an absolute highlight at the International Trade Fair for Sporting Goods and Sports Fashion (ISPO) in Munich!

The booth impressed with its combination of store concept and a winter sports experience world. The generous white surfaces were reminiscent of a blanket of snow. In contrast to this were the oversized and colorful photo motifs. The furniture was in typical Scandinavian, straight-lined and modern style. On the small grandstand, leaning against the spectator stands at winter sports, the visitors could exchange ideas in a relaxed and informal atmosphere and simply have a good time. In addition to other products, the VIP area at the back also included a separate meeting room and a gallery with seating for undisturbed discussions. The highlight of the booth was, besides the over 22m² curved LED screen, the almost 9m long bar for the subsequent booth party with DJ and drinks.

ISPO Munich takes place annually at the Messe München exhibition center for trade visitors. The world’s largest multi-segment sports trade fair presents the latest trends in sporting goods and sports fashion.

Peak Performance from Stockholm offers streetwear for everyday life as well as functional sportswear and is the largest Scandinavian clothing brand.